Interactive kiosk for Walmart Latin America
Walmart is one of the largest supermarket chains in the world, it opened its doors in 2006 in Latin America. According to the company Ditchter & Neiter “77% of Costa Ricans visit 3 to 4 times a week a Walmart chain supermarket and 46% of them buy electronic products” For this reason, Walmart is looking for ways to provide a better shopping experience and customer service to the electronic department. The kiosk is developed for the most purchased product: TV screens.
Design process
My Role
I did my graduation project with Walmart, provided user research planning and execution with user interviews, user personas, card sorting, and usability testing for the interactive kiosk. Also, I created low and high-fidelity prototypes, wireframes, and user flows. I worked with Walmarts UX/UI team in India to review the design and that it was according to the brand guidelines. The kiosks were displayed at 3 Walmarts in Costa Rica.
